Destination AARhus rebrands: “Reflects who we are even better”

Destination AARhus has undergone a major rebranding and changed its name to Tech Hub Aarhus. With a new visual identity and an updated website, the name change marks a sharper focus on Aarhus as a central tech city and a meeting point for companies, IT professionals and IT students.

“We are very excited to present our new name and tagline, which even better reflects who we are today and where we are going. Even though our name is new, our commitment and purpose is still the same. We look forward to spreading the word,” says Anne Louise Møller Lauritzen, Head of Secretariat.

The new name reflects the association’s role as an active technology hub with a focus on networking, collaboration and knowledge sharing. Since its foundation in 2017, the association has worked hard to make the Aarhus area an attractive destination for Danish and international IT specialists. The new name and tagline, “Connect, Learn, Develop”, supports this vision and reinforces the association’s work to develop tech initiatives and support existing communities.

Tech Hub Aarhus is an association of 18 members who collaborate with Aarhus University, Aarhus Municipality and Erhverv Aarhus to strengthen the tech environment in the Aarhus area. The association actively participates in both local and national initiatives aimed at attracting IT talent and creating exciting opportunities for both companies and tech professionals.

Upcoming activities include a strong involvement in the DevOpsDays conference to be held in Aarhus in April, as well as the development of a new tech conference with a focus on local speakers and tech communities.

Indlægget Destination AARhus rebrands: “Reflects who we are even better” blev først udgivet på TechSavvy.